Company profile
Retail

Primark - Company Intelligence Profile

Industry: Retail | Founded: 1969 | HQ: Ireland

Primark was founded on a mission that everyone deserves to look and feel good – without paying more.

Datakart tracks firmographic, hiring, traffic, technology, funding, review, and leadership signals for Primark to help teams evaluate the account with useful business context.

Primark logo

Privately Held

Primark

primark.com

Employees

47.6K

Monthly visits

12.5M

Open roles

263

Search volume

33.1K

Company Snapshot

Primark was founded on a mission that everyone deserves to look and feel good – without paying more.

We stand for great value without compromise, offering affordable fashion and everyday essentials that are made to last. Founded in Ireland in 1969, Primark is now an international fashion retailer with more than 470 stores across 18 countries in Europe, the US and the Middle East, employing more than 80,000 colleagues. Millions of shoppers trust Primark every week for everything from everyday essentials like t-shirts and socks, to the latest fashion trends – all at unbeatable prices.

Primark was founded on a mission that everyone deserves to look and feel good – without paying more. We stand for great value without compromise, offering affordable fashion and everyday essentials that are made to last. Founded in Ireland in 1969, Primark is now an international fashion retailer with more than 480 stores across 19 countries in Europe, the US and the Middle East, employing more than 80,000 colleagues. Millions of shoppers trust Primark every week for everything from everyday essentials like t-shirts and socks, to the latest fashion trends – all at unbeatable prices.

Primark is built on a belief and passion for physical stores – helping to bring high streets and retail centres to life and creating joyful, social experiences. The company is focused on driving positive change by giving clothing a longer life, protecting life on the planet and supporting the livelihoods of the people who make Primark clothes. More information can be found here: https://corporate.primark.com/en-gb/a/our-approach/our-primark-cares-commitments

1969

Founded

47.6K

Employee count

12.5M

Monthly website visits

263

Open roles

Company Snapshot Details

Legal name: Primark Stores Limited
Headquarters: Dublin, County / Dublin postal district, Ireland
Industry: Retail
Sub-sector: Retail
Website: https://www.primark.com
YoY headcount growth: not publicly disclosed
Company stage: Privately Held
Last updated: Fri, 24 Apr 2026
Company intelligence

Business signals that help qualify Primark

This profile combines firmographic, traffic, hiring, employee, review, compensation, technology, funding, leadership, and product availability signals so visitors can answer practical business questions without hunting across multiple data sources.

Source snapshot

Last refreshed 2026-04-24 | 33K search volume | Domain primark.com

Annual revenue
$3.3B
Reported annual revenue from the source dataset when available.
Acquisitions captured
1
Number of acquisition records captured across the available source columns.
Monthly visits
12.5M
Latest monthly visits value available from the source dataset.
Global web rank
#3,220
Lower rank values indicate stronger web visibility in the source dataset.
Employees
47.6K
Latest employees value available from the source dataset.
-84 monthly (-24.2%)
Hiring demand
263
Open roles reveal which teams may be expanding and where vendor demand can emerge. For Primark, this signal is based on the latest available source snapshot.
+728 monthly (+1.6%)
Headcount momentum
47.6K
Recent employee count movement helps qualify growth, contraction, and operational scale. For Primark, this signal is based on the latest available source snapshot.
+9K monthly (+1.3%)
Audience growth
674.5K
LinkedIn follower movement is a useful proxy for employer brand, market attention, and hiring reach. For Primark, this signal is based on the latest available source snapshot.
-1.4M monthly (-9.8%)
Web demand
12.5M
Website traffic movement helps benchmark customer interest and go-to-market momentum. For Primark, this signal is based on the latest available source snapshot.
Identity atlas

Primark identity, aliases, ownership, and taxonomy

This section makes the entity easier to verify: canonical domains, alternate names, descriptions, ownership flags, parent or acquirer context, industry codes, and source-level social reach are grouped together.

Company descriptions
All available company description fields from the source dataset.
Company descriptiondescription

Primark was founded on a mission that everyone deserves to look and feel good – without paying more. We stand for great value without compromise, offering affordable fashion and everyday essentials that are made to last. Founded in Ireland in 1969, Primark is now an international fashion retailer with more than 470 stores across 18 countries in Europe, the US and the Middle East, employing more than 80,000 colleagues. Millions of shoppers trust Primark every week for everything from everyday essentials like t-shirts and socks, to the latest fashion trends – all at unbeatable prices. Primark was founded on a mission that everyone deserves to look and feel good – without paying more. We stand for great value without compromise, offering affordable fashion and everyday essentials that are made to last. Founded in Ireland in 1969, Primark is now an international fashion retailer with more than 480 stores across 19 countries in Europe, the US and the Middle East, employing more than 80,000 colleagues. Millions of shoppers trust Primark every week for everything from everyday essentials like t-shirts and socks, to the latest fashion trends – all at unbeatable prices. Primark is built on a belief and passion for physical stores – helping to bring high streets and retail centres to life and creating joyful, social experiences. The company is focused on driving positive change by giving clothing a longer life, protecting life on the planet and supporting the livelihoods of the people who make Primark clothes. More information can be found here: https://corporate.primark.com/en-gb/a/our-approach/our-primark-cares-commitments

Enriched descriptionDescription Enriched

Primania is a fashion, home, and beauty company that offers a wide range of clothing, accessories, shoes, and wedding guest shoes.

Metadata descriptionDescription Metadata Raw

Check out all the latest Primark pieces and read up on this year's hottest trends! With new women's and men's style to shop in store every day, start planning your next haul online now...

LinkedIn followers

674.5K

Latest linkedin followers value available from the source dataset.

Owler followers

732

Latest owler followers value available from the source dataset.

Technologies detected

355

Latest technologies detected value available from the source dataset.

Ownership and corporate structure
Ownership status, parent company, acquisition status, and public/B2B flags.

Operating status

Active

Subsidiary

Company type

Privately Held

type

Ownership status

Private

Ownership Status

Public company

No

Is Public

Parent company

Associated British Foods

Aliases and domain variants
Company name aliases, website aliases, and canonical domain signals.

Company alias

primark

Company Name Alias

Company alias

primark corporation

Company Name Alias

Company alias

primark limited

Company Name Alias

Company alias

primark stores limited

Company Name Alias

Website alias

https://www.primark.com

Website Alias

Website alias

https://www.primark.com/

Website Alias

Canonical website

https://www.primark.com

website

Website domain

primark.com

Website Domain

Unique website

Yes

Unique Website

Unique domain

Yes

Unique Domain

Expired domain

No

Expired Domain

LinkedIn shorthand

primark-stores-ltd

Canonical LinkedIn Shorthand Name

Source ID

70640

Source ID

UUID

1X8WX329PSJVY3NXX2YJ3W2KYA

uuid

Industry classification codes
SIC, NAICS, industry, and keyword classification signals.

SIC code

73

SIC Codes

SIC code

737

SIC Codes

NAICS code

53

NAICS Codes

NAICS code

532

NAICS Codes

Industry

Retail

industry

Categories and keywords

['retail', 'fashion', 'buying', 'merchandising', 'supply chain', 'retail management', 'facilities', 'human resources', 'ict', 'store development', 'retail sales', 'finance', 'marketing', 'department manager', 'procurement', 'apparel', 'beauty', 'home', 'clothing', 'accessories', 'ecommerce', 'e-commerce', 'sales', 'shopping']

Categories And Keywords

Social follower counts
Follower counts available across LinkedIn, Twitter, and Owler.

LinkedIn followers

674.5K

Followers Count LinkedIn

Owler followers

732

Followers Count Owler

Company locations
Known company locations and office addresses.

Primary location

PO BOX 644; Arthur Ryan House, 22 - 24 Parnell Street; Dublin, County / Dublin postal district Dublin 1, IE

Office location

41 West Street; Reading, England RG1 1, GB

Office location

10 Grosvenor St; Greater London, England, United Kingdom

Office location

PO BOX 644, Arthur Ryan House, 22 - 24 Parnell Street; Dublin, Ireland

Office location

Dublin, Dublin, Ireland

Office location

10 Grosvenor St; London, Essex W1K 4QY, United Kingdom

Social profiles
Official and source-linked social profiles.

Website

https://www.primark.com

LinkedIn

https://ie.linkedin.com/company/primark-stores-ltd

Crunchbase

https://www.crunchbase.com/organization/primark-corporation

Facebook

https://www.facebook.com/primark

Twitter / X

https://www.twitter.com/primark

Instagram

https://www.instagram.com/primark

YouTube

https://www.youtube.com/user/penneysireland

Pinterest

http://www.pinterest.com/Primark/

TikTok

https://www.tiktok.com/@primark/

Company contact points
Public company-level contact points available in the source dataset.

Phone

44-11-8960-6300

Phone

+44 1392420931

Financial intelligence

Primark revenue, funding, IPO, and acquisition history

Financial signals are grouped as an analyst-style view: revenue sources, income statement rows, funding rounds, acquisition activity, IPO fields, stock listing context, and ownership structure.

Annual revenue
$3.3B
Reported annual revenue from the source dataset when available.
Acquisitions captured
1
Number of acquisition records captured across the available source columns.
Revenue signals
Annual, quarterly, and range-based revenue signals available in the source dataset.

Source 5

$3.3B

Annual revenue

Source 1GBP 3.3B
Ownership and corporate structure
Ownership status, parent company, acquisition status, and public/B2B flags.

Operating status

Active

Subsidiary

Company type

Privately Held

type

Ownership status

Private

Ownership Status

Public company

No

Is Public

Parent company

Associated British Foods

Income statement rows
Income statement rows with revenue and profitability metrics where available.

FY, 2018

Fiscal Year

Primary value

Revenue: GBP 3.3B

Additional metrics

Gross profit: GBP 634.7M; EBIT: GBP 336.7M; Net income: GBP 232.4M; Gross margin: 19.0%

FY, 2017

Fiscal Year

Primary value

Revenue: GBP 3.2B

Additional metrics

Gross profit: GBP 587.6M; EBIT: GBP 308.1M; Net income: GBP 235.5M; Operating expense: GBP 283.9M; Gross margin: 18.5%

FY, 2016

Fiscal Year

Primary value

Revenue: GBP 2.9B

Additional metrics

Gross profit: GBP 599.3M; EBIT: GBP 314.8M; Net income: GBP 237.6M; Gross margin: 20.4%

FY, 2015

Fiscal Year

Primary value

Revenue: GBP 2.9B

Additional metrics

Gross profit: GBP 567.6M; EBIT: GBP 301.9M; Net income: GBP 225.8M; Gross margin: 19.6%

FY, 2014

Fiscal Year

Primary value

Revenue: GBP 2.8B

Additional metrics

Gross profit: GBP 532.7M; Net income: GBP 205.6M; Gross margin: 19.1%

Acquisitions and corporate activity
Acquisitions and corporate activity captured in the source dataset.

Pavilions Birmingham

$102.8M

2014-07-01 | Acquisition List Source 5

Audience analytics

Web visibility, demand, and topics

Use these signals to understand discoverability, demand quality, search interest, and audience fit.

Monthly visits

12.5M

Latest monthly visits value available from the source dataset.

Global web rank

#3,220

Lower rank values indicate stronger web visibility in the source dataset.

Bounce rate

39.0%

Latest bounce rate value available from the source dataset.

Pages per visit

6.05

Latest pages per visit value available from the source dataset.

Average visit duration

3m 27s

Latest average visit duration value available from the source dataset.

Estimated monthly page views

75.4M

Derived estimate calculated as monthly visits multiplied by pages per visit.

Website visits
Website visits trend from the latest source snapshots.
LinkedIn followers
LinkedIn followers trend from the latest source snapshots.
Website visits by country
United Kingdom39.36
Spain10.30
United States8.06
France5.57
Italy4.8
Top search topics
Search topics and queries associated with the company.

primark

Associated search topic

penneys

Associated search topic

primark careers

Associated search topic

primark online

Associated search topic

primark jobs

Associated search topic

Social profiles
Official and source-linked social profiles.

Website

https://www.primark.com

LinkedIn

https://ie.linkedin.com/company/primark-stores-ltd

Crunchbase

https://www.crunchbase.com/organization/primark-corporation

Facebook

https://www.facebook.com/primark

Twitter / X

https://www.twitter.com/primark

Instagram

https://www.instagram.com/primark

YouTube

https://www.youtube.com/user/penneysireland

Pinterest

http://www.pinterest.com/Primark/

Showing 8 of 9 available records.

Company contact points
Public company-level contact points available in the source dataset.

Phone

44-11-8960-6300

Phone

+44 1392420931

Social follower counts
Follower counts available across LinkedIn, Twitter, and Owler.

LinkedIn followers

674.5K

Followers Count LinkedIn

Owler followers

732

Followers Count Owler

Workforce intelligence

Employees, hiring, attrition, and compensation

This section groups org scale, hiring motion, employee movement, department mix, and salary benchmarks so teams can qualify operating momentum and budget signals.

Employees

47.6K

Latest employees value available from the source dataset.

Inferred employees

15.8K

Latest inferred employees value available from the source dataset.

Open roles

263

Latest open roles value available from the source dataset.

Departures

0

Latest departures value available from the source dataset.

Employee attrition rate

0.0%

Latest employee attrition rate value available from the source dataset.

Hiring intensity

5.5 roles / 1K employees

Derived signal showing open roles normalized by employee count.

Employee headcount
Employee headcount trend from the latest source snapshots.
Inferred employees
Inferred employees trend from the latest source snapshots.
Open job postings
Open job postings trend from the latest source snapshots.
Employee attrition rate
Employee attrition rate trend from the latest source snapshots.
Employee count by department
Sales4.8K
Customer Service3.6K
General Management2.2K
Operations1.1K
Other Department932
Marketing931
Hr836
Employee count by seniority
Specialist9.2K
Manager4.3K
Other Management1.8K
Intern296
Head151
Senior150
Partner130
Employee count by region
Northern Europe7.8K
Southern Europe4.1K
Western Europe2.6K
Northern America845
Eastern Europe284
Southern Asia106
Western Asia53
Top employee countries
United Kingdom6.1K
Spain2.4K
Ireland1.7K
France1.5K
Italy1.1K
United States839
Netherlands552
Active job openings
Selected open roles that reveal current hiring demand.

Team Manager

Open role

4319072578

Team Manager

Open role

4308698616

Stage HR - People & Culture Administrator

Open role

4402694776

EHS Manager (w/m/d)

Open role

4406178367

EHS & OPERATIONS MANAGER

Open role

4386539509

Allievo/a Manager di Store - Percorso “Grow With Us”

Open role

4339081035

Visual Merchandiser

Open role

4404407304

Team Manager

Open role

4308929013

Showing 8 of 18 available records.

Where employees came from
Common previous employers visible in employee profile movement.

H&M

685 employee movements

Internal profile link

McDonald's

632 employee movements

Internal profile link

Marks and Spencer

360 employee movements

Internal profile link

Carrefour

319 employee movements

Internal profile link

Tesco

318 employee movements

Internal profile link

Sainsbury's

301 employee movements

Internal profile link

Inditex

300 employee movements

Internal profile link

Next

295 employee movements

Internal profile link

Showing 8 of 9 available records.

Where employees go next
Common next employers visible in employee profile movement.

H&M

818 employee movements

Internal profile link

Tesco

548 employee movements

Internal profile link

Sainsbury's

495 employee movements

Internal profile link

Marks and Spencer

408 employee movements

Internal profile link

Inditex

346 employee movements

Internal profile link

IKEA

345 employee movements

Internal profile link

Amazon

314 employee movements

Internal profile link

McDonald's

311 employee movements

Internal profile link

Showing 8 of 9 available records.

Product and reputation

Product readiness, customer proof, and employee sentiment

Product availability, public reviews, and employee sentiment help visitors understand whether the company is mature, documented, reviewable, and operationally healthy.

Product availability Q&A
Buyer-facing product availability signals in question-and-answer format.

Is pricing information available?

No. The source snapshot does not list pricing information for this company.

Source availability signal

Is a free trial listed?

No. The source snapshot does not list a free trial for this company.

Source availability signal

Can buyers request a demo?

No. The source snapshot does not list a demo motion for this company.

Source availability signal

Is the product downloadable?

No. The source snapshot does not list downloadable software for this company.

Source availability signal

Are mobile apps listed?

No. The source snapshot does not list mobile apps for this company.

Source availability signal

Is public documentation listed?

No. The source snapshot does not list public documentation for this company.

Source availability signal

Are online reviews listed?

No. The source snapshot does not list online reviews for this company.

Source availability signal

Company graph

Technology, leadership, competitors, funding, and corporate activity

These data points help sales, partnerships, analysts, and researchers understand how the company operates, who surrounds it, and where it may be moving next.

Verified technologies
Detected tools and systems verified in the source dataset.

Beyondtrust

Verified technology

Last verified 2026-05-04 | First seen 2025-10-27

Ramp

Verified technology

Last verified 2026-05-04 | First seen 2026-03-30

Html

Verified technology

Last verified 2026-05-04 | First seen 2024-04-04

Salesfloor

Verified technology

Last verified 2026-05-04 | First seen 2025-08-17

Windows Defender

Verified technology

Last verified 2026-05-04 | First seen 2025-11-03

Adobe Photoshop

Verified technology

Last verified 2026-05-04 | First seen 2025-02-18

Aos

Verified technology

Last verified 2026-05-04 | First seen 2024-05-20

Braintree

Verified technology

Last verified 2026-05-04 | First seen 2024-04-04

Showing 8 of 24 available records.

Market alternatives and competitors
Comparable companies surfaced by the source dataset.

Apg & Co

Comparable company

Market alternative

Arcadia

Comparable company

Market alternative

Jigsaw

Comparable company

Market alternative

Karl Lagerfeld

Comparable company

Market alternative

M&S

Similarity 32,749.0

Market alternative

Loavies

Similarity 13,215.0

Market alternative

A3Logics

Similarity 21,974.0

Market alternative

Pimkie

Similarity 17,565.0

Market alternative

Showing 8 of 12 available records.

Leadership and senior operators
Senior employees and operators visible in the source dataset.

Edel Gilligan

People And Culture Business Partner

Eamonn Connolly

Director Of Financial Operations

JESUS MARÍA GALLEGO VIDA

Director Del Servicio De Atención Al Cliente

Dave Robertson

Chief Information Officer

Lee Wheelhouse

Solution Architecture Practice Lead

Juan Manuel Fernández González

People & Culture Area Business Partner

Sabrina Sabath

Store People & Culture Business Partner

Lindsey Block

Head Of Social Impact

Showing 8 of 12 available records.

Recent executive arrivals
Recent leadership and senior employee arrival signals.

Lee Wheelhouse

Solution Architecture Practice Lead

Jan 2026

Lee Wheelhouse

Solution Architecture Practice Lead

Jan 2026

Jade Snart

Head of Product Compliance & Packaging

Jan 2026

Maciej Podwojski

Sales Director, CEE

Mar 2026

Patricia Moffett

VP, US Retail

Mar 2026

Minesh Parmar

Global Head Of License Design

Mar 2026

Janette Cox

Head of Fit and Digital Product Creation

Jan 2026

Aisling Nolan

Area People & Culture Business Partner , Franchise and New Market Development

Dec 2025

Recent executive departures
Recent leadership and senior employee departure signals.

Jennifer D.

Multi-Store People and Culture Business Partner

Mar 2026

Maciej Podwojski

Head Of Sales, CEE

Mar 2026

Aisling Nolan

People and Culture Business Partner

Dec 2025

Rachel Pluck

Regional Recruitment Lead

Jan 2026

Jada Collier

People and Culture Business Partner

Mar 2026

Mohua Kumar

Quality Engineering Lead (Test Transformation)

Apr 2026

Nicholas Lambert

Head of Circularity

Dec 2025

Jo Cowley

Head of Supply Chain

Dec 2025

Company locations
Known company locations and office addresses.

Primary location

PO BOX 644; Arthur Ryan House, 22 - 24 Parnell Street; Dublin, County / Dublin postal district Dublin 1, IE

Office location

41 West Street; Reading, England RG1 1, GB

Office location

10 Grosvenor St; Greater London, England, United Kingdom

Office location

PO BOX 644, Arthur Ryan House, 22 - 24 Parnell Street; Dublin, Ireland

Office location

Dublin, Dublin, Ireland

Office location

10 Grosvenor St; London, Essex W1K 4QY, United Kingdom

Recent company updates
Recent company update signals from the source dataset.

Today, our parent company, Associated British Foods plc (ABF), announced plans to separate Primark and its fo…

911 reactions; 4 comments

2026-04-21 | Today, our parent company, Associated British Foods plc (ABF), announced plans to separate Primark and its food businesses into two standalone companies. This means Primark will demerge from the ABF Group to become an i…

Paola Weir, Solutions Manager for Circular Products, shares how we’re embedding circularity into our day to d…

83 reactions; 1 comments

2026-04-20 | Paola Weir, Solutions Manager for Circular Products, shares how we’re embedding circularity into our day to day, working closely with our teams and suppliers through training and upskilling. Watch to learn more. Explo…

In his first interview since stepping into role, our CEO Eoin Tonge, spoke to Ciaran Hancock at The Irish Tim…

205 reactions

2026-04-17 | In his first interview since stepping into role, our CEO Eoin Tonge, spoke to Ciaran Hancock at The Irish Times on his vision and growth ambitions for Primark. From his thoughts on being CEO of “one of the best Irish co…

With our latest Spring collection now in stores, we went behind the scenes with barbara, Director of Buying f…

480 reactions; 16 comments

2026-04-15 | With our latest Spring collection now in stores, we went behind the scenes with barbara, Director of Buying for Womenswear, to learn more about the collaboration and creativity that brings collections like this to life…

We’re launching Primark’s Circular Product Standard 2.0, the next step in our ambition to become a more circu…

241 reactions; 9 comments

2026-04-13 | We’re launching Primark’s Circular Product Standard 2.0, the next step in our ambition to become a more circular business. https://lnkd.in/Eds Gbrv Built on three years of learning with our teams and suppliers, the upd…

Our second store in Dubai has officially opened its doors at City Centre Mirdif!     Covering over 35,000 sq…

1.2K reactions; 29 comments

2026-04-09 | Our second store in Dubai has officially opened its doors at City Centre Mirdif!     Covering over 35,000 sq ft, the store brings our much-loved offering to one of the city’s most established family neighbourhoods, allo…

Industry classification codes
SIC, NAICS, industry, and keyword classification signals.

SIC code

73

SIC Codes

SIC code

737

SIC Codes

NAICS code

53

NAICS Codes

NAICS code

532

NAICS Codes

Industry

Retail

industry

Categories and keywords

['retail', 'fashion', 'buying', 'merchandising', 'supply chain', 'retail management', 'facilities', 'human resources', 'ict', 'store development', 'retail sales', 'finance', 'marketing', 'department manager', 'procurement', 'apparel', 'beauty', 'home', 'clothing', 'accessories', 'ecommerce', 'e-commerce', 'sales', 'shopping']

Categories And Keywords

Primark FAQs

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